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Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker, Harper W. Boyd
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston London McGraw-Hill 2006 Edition: 6. edDescription: 533 s. illISBN: 9780071101097; 0-07-110109-8 (pbk.)Subject(s): Marketing | Marketing -- Management | MarknadsföringDDC classification: 658.802 Other classification: 658.8 | Qblb
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book (loan) | Gräsvik | 658.8 | Available | 85001945488 |
Previous ed.: 2005
Includes bibliographical references and index