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Strategic marketing : creating competitive advantage / Douglas West, John Ford and Essam Ibrahim

By: West, Douglas CContributor(s): Ford, John B 1949- | Ibrahim, EssamMaterial type: TextTextPublication details: New York Oxford University Press 2010 Edition: 2. edDescription: xxvi, 585 s. illISBN: 9780199556601 (pbk.)Subject(s): Marketing -- Decision making | Marketing -- ManagementDDC classification: 658.8/101 Other classification: 658.8 | Qblb
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Item type Current library Call number Status Date due Barcode
Book (loan) Gräsvik
658.8 Available 85001944959
Book (loan) Gräsvik
658.8 Available 85000561665

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