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Marketing principles and best practices / K. Douglas Hoffman ... [et al.].
Material type:
TextPublication details: Mason, Ohio Thomson/South-Western c2005Edition: 3rd edDescription: xlii, 598 s. col. ill 29 cmISBN: - 0324225199 (Int.. stud. ed. core)
- 0-324-22518-0 (Intl. stud. ed. package)
- 0-324-22135-5 (Student ed. core)
- 0-324-20044-7 (Student ed. package)
- Marketing
- 658.8
- 658.8
- Qbl
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book (loan) | Campus Karlskrona | 658.8 | Available | 85001945506 |
Rev. ed. of: Marketing : best practices. 2nd ed. c2003
Includes bibliographical references and indexes