Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij
Material type:
TextPublisher: Thousand Oaks, Calif. SAGE cop. 2010Edition: 3. edDescription: xviii, 322 s. illISBN: 9781412970419 (hft.)Subject(s): Consumers' preferences | Intercultural communication | Marketing | Kulturmöten | Köpvanor | MarknadsföringDDC classification: 658.84 Other classification: Qbm | 658.8 | Qblbd
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book (loan) | Gräsvik | 658.8 (Browse shelf) | Available | 85001944692 |
There are no comments on this title.