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Logo savvy : top brand-design firms share their naming and identity strategies / Perry Chua & Dann Ilicic, Wow Branding.

By: Chua, PerryContributor(s): Ilicic, Dann | Wow Branding (Firm)Material type: TextTextPublisher: Gloucester, Mass. Rockport 2007Description: 191 p. col. ill. 24 x 25 cmISBN: 9781592533046 (cased); 1592533043 (cased)Subject(s): Business names -- Catalogs | Corporate image -- Catalogs | Logos (Symbols) -- CatalogsDDC classification: 741.6 Other classification: 740 | Ifq
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740 (Browse shelf) Available 080041489589

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