Principles of marketing : Scandinavian edition / Philip Kotler, Gary Armstrong, Anders Parment.Material type: TextLanguage: English Publisher: Harlow, England : Pearson, 2016Copyright date: ©2016Edition: Second Scandinavian editionDescription: xvii, 469 pages colour illustrations 28 cmContent type:
- still image
- 658.8 23/swe
|Item type||Current library||Call number||Status||Date due||Barcode|
|Book (loan)||Campus Karlskrona||658.8||Available||080041488780|
|Book (loan)||Campus Karlskrona||658.8||Checked out||2023-12-08||080047624549|
|Book (loan)||Campus Karlskrona||658.8||Available||080047624550|
"Authorised adaptation from the United States edition, entitled Principles of Marketing: Global Edition, 13th edition, ISBN: 9780137006694 by Kotler, Philip; Armstrong, Gary, published by Pearson Education, Inc, publishing as Prentice Hall © 2010."--Title page verso.
Scandinavian first edition published: 2012.
Includes bibliographical references and index.
Imported from: z3950cat.bl.uk:9909/BNB03U (Do not remove)