Principles of marketing : Scandinavian edition /

by Kotler, Philip, Edition statement:second Scandinavian edition. Published by : Pearson, (Harlow, England :) Physical details: xvii, 469 pages colour illustrations 28 cm ISBN:9781292104805. Year: 2016
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"Authorised adaptation from the United States edition, entitled Principles of Marketing: Global Edition, 13th edition, ISBN: 9780137006694 by Kotler, Philip; Armstrong, Gary, published by Pearson Education, Inc, publishing as Prentice Hall © 2010."--Title page verso.

Scandinavian first edition published: 2012.

Includes bibliographical references and index.

Imported from: z3950cat.bl.uk:9909/BNB03U (Do not remove)

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