Essentials of marketing : a global-managerial approach /

by Perreault, William D
Additional authors: McCarthy, E. Jerome
Series: McGraw-Hill/Irwin series in marketing Edition statement:10th ed Published by : McGraw-Hill/Irwin (Boston, Mass) Physical details: xl, 638 p. col. ill. 28 cm. + ISBN:0072935898 (alk. paper).
Subject(s): Marketing | Marketing | Marknadsföring
Year: 2006
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Item type Current library Call number Status Date due Barcode
Book (loan) Gräsvik
658.8 Available 85001943149

Includes bibliographical references and indexes

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