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Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass McGraw-Hill/Irwin c2006Edition: 10th edDescription: xl, 638 p. col. ill. 28 cm. +ISBN:
  • 0072935898 (alk. paper)
Subject(s): DDC classification:
  • 658.8 22
Other classification:
  • 658.8
  • Qbl
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book (loan) Campus Karlskrona 658.8 Available 85001943149
Total holds: 0

Includes bibliographical references and indexes

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