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Strategic advertising management / Larry Percy, Richard Elliott

By: Contributor(s): Material type: TextTextPublication details: Oxford Oxford University Press cop. 2005Edition: 2. edDescription: xviii, 335 sISBN:
  • 9780199274895
  • 0-19-927489-4
Subject(s): DDC classification:
  • 659.1
Other classification:
  • Qblb
  • 659
  • Qbm
Online resources:
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