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Redefining global strategy : crossing borders in a world where differences still matter / Pankaj Ghemawat

By: Ghemawat, Pankaj
Material type: TextTextPublisher: Boston Harvard Business School Press 2007Description: xii, 257 sISBN: 9781591398660Subject(s): Intercultural communication | International business enterprises | Interkulturell kommunikation | Multinationella företagDDC classification: 658.4012 Other classification: Qaedb | 658.4 | Qbaa
Contents:
Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started
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Includes bibliographical references (p. [231-247]) and index

Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started

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