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Customer rewards programs [Elektronisk resurs] : designing incentives for repeated purchase / Henrik Sällberg

Computer fileSeries: Blekinge Institute of Technology doctoral dissertation series 2010:011653-2090Publisher: Karlskrona School of Management, Blekinge Institute of Technology 2010Description: 196 s. illSubject(s): Customer clubs | KundklubbarDDC classification: 658.879 Other classification: 658.8 | Qbla Online resources: Online access Online access Dissertation note: Diss. Karlskrona : Blekinge tekniska högskola, 2010

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Diss. Karlskrona : Blekinge tekniska högskola, 2010

9789172951747

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